FOR IMMEDIATE RELEASE

February 10, 2005
Contact: Nelson Holmberg (nelson@noslencommunication.com) (360) 521-1590

All American signs Noslen for March Gladness promotion

VANCOUVER, Wash. — All American Deli and Ice Cream has selected NOSLEN Communication Services (NCS) to provide event assistance, marketing and graphic design support for its annual March Gladness promotion, celebrating the national championship tournament for men’s college basketball.

For All American, NCS will prepare the following promotional tools, and assist in making sure the promotion is executed to its fullest extent.

• A display ad in The Columbian the day the brackets are released;
• Printing 5.5” x 8.5” flyers to be distributed throughout the mall (at partner businesses, and in the concierge brochure rack), and at the front desk of the Clark County Family YMCA;
• A “Bracket Board” and “Tournament Scoreboard” that would be displayed at All American throughout the duration of the Tournament, allowing participants to keep coming back to check up on their status in the contest;
• A Hoop Shoot at the location of All American, where all entrants get a chance to win the hoop at the end of the tournament; and
• A “Big Game Night Event” on the night of the championship game, at All American, where participants are encouraged to come watch the game on a big screen TV, have a sandwich for dinner and ice cream for dessert. We suggest that the drawing for the basketball standard would be done at halftime.

All American is a part of the Westfield Shoppingtown Vancouver community.

NOSLEN Communication Services provides economical services for small businesses in the areas of media relations, public relations, graphic design, communications, marketing, and copy writing non-profit organizations, community groups and small businesses that don’t have the resources for full-time staff to achieve the necessary communication and marketing duties.

— NOSLEN —